Cross Channel Marketing – Clearing the Fog…

Cross Channel Marketing When it comes to marketing, the point is always to acquire and retain a customer. That’s what Peter Drucker taught us, and that’s what I believe. Back 15 years ago when I first played on Prodigy, a single email was all it took to pique my interest about a specific product or Read More »

Mobile Technology, Techno Music and Green In Your Pocket

Every November since 2002, Salesforce.com has put on its infamous DreamForce event where it releases new technology and showcases cutting edge applications of its technology. In fact, some of these methods are really cool. Not just your standard, “oh wow a new gadget cool,” but the, “this could make or save me 7 figures if Read More »