what is marketing? definition of marketing

How the real definition of “marketing” will make you more successful

It’s the first class of their senior year. I’m standing before the class of thirty-five Marketing majors, each 20 or 21 years old, at Tulane University and I ask a very simple question… Who can tell me the definition of marketing? The room wakes up and mumbles… It’s branding. It’s providing value to customers. It’s Read More »