Marketing Analysis: Simple Steps to Help You Compete in Today’s Online Marketplace

The first place to look for ideas might actually be your competitor. There are many tools out there you can use to determine your competition’s marketing strategy. These tools can help you figure out where their traffic is coming from, how they are getting it and how are they engaging their audience. You can even Read More »

Google Analytics: The Dreaded "(not provided)" and How To Get Around the New Changes

Look at the graph above. See that orange line that starts somewhere near 5-10% of the total traffic and grows to almost 100% as of today? If you’re a marketer, this is a VERY important thing to take note of. Google has openly come out to say that they are obfuscating and encrypting data coming Read More »