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Inserting Google Analytics code for most sites

* To insert the Google Analytics code, you need to get into the guts of your page – the HTML.
* If you are using a service like WordPress, you’ll need to open the footer.php file to place this code.

1. Find the </body> tag at the very bottom, just above the </html> page.

2. Do you see the code urchinTracker(), utmLinker(), utmSetTrans(), or utmLinkPost() above the </body> tag?

If so, you must paste the Google Analytics Javascript above that code.
If not, paste it immediately above the </body> tag.

3. If you have templates, insert the code into them as well.

4. Once you have uploaded the pages back to your site, you can begin tracking information!