Decentralizing Service Opportunities

Technology is swiftly moving towards solving problems that would otherwise be very difficult to resolve…

Skill Based Routing and Other Call Center Secrets Applicable to your Business

At this point, you’ve implemented the proper technology; an intense marketing strategy; a supreme ad campaign and you’re ready to see the cash flow in. Unfortunately, it’s not quite that easy most of the time. One key element often missed in a proper strategy for optimal success is proper technology, reporting, and training for your Read More »

What is a Chief Marketing Technologist? And…do you need one?

What is a Chief Marketing Technologist? The position of CMT is a new executive level position that has been tossed around the blogosphere for a number of years. Many big companies have yet to fully understand the value of the position, primarily due to the lack of understanding exponentially changing information technologies- of which marketing Read More »