When do you actually need outside tech help?

One question that we’ve been asked by business owners large and small, from CEO’s of Fortune 1000 companies and small niche brick-and-mortar shops in Alabama is: “When should I outsource my technology department to someone else?” This, first and foremost, is a question that comes from someone with enough elevation to work ON their business, Read More »

A Blast From the Past…Spiderman Style!

What exactly Spiderman, an outdated video system and lollipops have to do with either marketing or TechGuys in generally is beyond most levels of human comprehension…but this dude seems to think there’s a connection to be made somewhere. Enjoy the ride down memory lane!

General Tomfoolery – Tech Guys Team Meeting Announcement

Every week, I’m in charge of rallying the team to GoToMeeting to chat about the current happenings of the team. While the list I’ve seen in other companies is boring and something people get ready to do Sudoku for, I’ve taken a different approach. Here is an example of this week’s Itinerary: Bring your lollersk8s Read More »

To The Moon Alice! To The Moon!

A friend of mine sent me a link to a YouTube video where I witnessed the most spectacular powered activity…I just about pooped my pants with excitement wanting to know “WHERE CAN I FLY ONE!?”

Stay Classy Gogo

In the tech field whether you’re offering a customized software solution or access to the internet at 10,000 feet above the ground, what you’re actually selling is much more than a product.  You’re selling a service. Service as defined by dictionary.com is, “an act of helpful activity.” There can sometimes be discontinuity between the fact Read More »

Marketing Scumbaggery

As a marketer, your job is to compel people to take action, whether that is driving people to visit your webpage, opting-in for your list, or buying your products, you are always focused on action as the end goal of every part of your message. To make that happen, you have several tools of persuasion Read More »

Domo Arigato Mr. Roboto

In a world of ATM’s, online bill pay, and self check-out lines we are becoming further removed from the companies that we do business with. Don’t get me wrong, I don’t reminisce about waiting in bank lines as a child or go spend an afternoon down at the DMV just to see how things are going… Read More »

eMotiv mind controlled robotic superhumans

At long last! The eMotiv headset I have been patiently waiting for was patiently waiting on me once I returned from my LA trip, where I spent some time with some top notch guys (Joe Polish, Dan Sullivan, many more, etc) at a kick-butt business building event. I learned on the first day of the Read More »

Marketing For Raving Fans- A Sandwich Story

A few years ago I read a book about creating raving fans in your business. It talked about culture, setting expectations and then of course delivering on those expectations in an above and beyond way as to WOW that customer. So, the story. Today I went and voted and on the way home Marie and Read More »

To Kill or Not to Kill IE6

According to the W3Schools.com, who tracks global browser statistics, IE6 currently has an 8.9% share of the browser market (as of March 2010). One year ago the share was 17%, which shows its numbers decreasing quickly. This is great news for developers, but that leaves you with almost 10% of potential visitors using IE6. That 10% could translate into a lot of leads or sales you’re losing if your site doesn’t work with IE6.