Four Step Conversion Process

When it comes to creating a message that converts, it’s best to start simple, then expand as needed. Trying to jam 12 different things into a squeeze page will make it unreadable, so get the basics up first, then work outward from there. Here’s a simple 4 step process to crafting a message that leads Read More »

Creating Your Customer Avatar

An avatar is an idealized representation of your perfect prospect.