I’m back, rested and enlightened from a recent trip out to Washington, DC, after attending Yanik Silver’s Underground 9. Here’s my big takeaway: Culture. We talk about it a lot, and we’ve done a lot within Tech Guys to promote a unique culture. From recently sending a video of my dog howling to a client Read More »
Posts By: Casey Stanton
Google Retargeting – Get Your Customers Back!
Just recently, Google released a time-saving shortcut for marketers, and it needs your attention. This entire process should take you between 5 to 30 minutes, depending on your familiarity with the AdWords interface, and has the potential of increasing your total conversions by upwards of 30%. It would be diligent to make this a priority Read More »
Lying Will Get You Sued!
Central Coast Neutraceuticals was forced to pay $1.5 million after using Oprah and Rachael Ray’s name, without permission, to sell garbage weight loss products… and it’s back again! This past weekend, my parents were in town to celebrate my birth some 677 fortnights previous. Libations, dancing, chocolate chip cookies, and a new vacuum. Thanks M&D! Read More »
When do you actually need outside tech help?
One question that we’ve been asked by business owners large and small, from CEO’s of Fortune 1000 companies and small niche brick-and-mortar shops in Alabama is: “When should I outsource my technology department to someone else?” This, first and foremost, is a question that comes from someone with enough elevation to work ON their business, Read More »
General Tomfoolery – Tech Guys Team Meeting Announcement
Every week, I’m in charge of rallying the team to GoToMeeting to chat about the current happenings of the team. While the list I’ve seen in other companies is boring and something people get ready to do Sudoku for, I’ve taken a different approach. Here is an example of this week’s Itinerary: Bring your lollersk8s Read More »
Newest Team Member: Andrew Chinn
Join us in welcoming the new guy! Alias: Andrew Chinn Power Level: over 9000! Title: PHP Ninja / Code Assassin Attributes: Strength : 14 (+2) Dexterity: 15(+2) Consitution: 17 (+3) Intelligence: 20 (+5) Charisma: 15 (+2) Wisdom: 22 (+6) Note: I hacked my stats :-) Interest: (in order of priority) God, My Family, Programming, Games. Read More »
Company Culture- What it takes to be great!
Hey friendly reader, it’s Casey, a Project Manager at Tech Guys. I just got back from a 30-day roadtrip from Michigan to Florida to escape the winter freeze and warm up with some reggae on the beaches. Not to bore you with the details that pushed me to leave, I did manage to get a Read More »
How a Dead Advertising Exec Helped Us Beat Our Control- 7-Times Over!
Yes, yes, I realize it’s after Halloween. The zombies are back in the closet, and all of the Officer Naughty’s have hung up their short skirts for the season. But there is still one man that haunts from the grave, and he’s the reason we just beat our control by 7 times! As marketers know, Read More »
Selling Yourself Online- Online Dating Edition
Hey – I’m Casey and I am one of the Project Managers behind Tech Guys. Let’s jump under the sheets so you can get to know me on a very personal level. Sometime in June, I uttered a phrase that systematically dissolved my relationship with a girlfriend of 2 years. After a few months of Read More »