In the tech field whether you’re offering a customized software solution or access to the internet at 10,000 feet above the ground, what you’re actually selling is much more than a product. You’re selling a service. Service as defined by dictionary.com is, “an act of helpful activity.” There can sometimes be discontinuity between the fact Read More »
Let’s face it, it happens to the best of us. Instead of bucking-up and doing a little extra work, we take a shortcut to save a few precious seconds and it comes back to hit us where the good Lord split us. I speak of course, of the inevitable WordPress plugin failure. Or more specifically, Read More »
We’ve covered the seven conversations to have with people. Now you need to figure out exactly who you’re talking to.
In the last video, we covered the conversations you need to have with the people in your market to drive traffic to your website, build your list, deliver valuable content, and make the sale. Today’s video covers 3 more conversations that can generate additional revenue and establish yourself as a trusted authority in your marketplace.
Marketing isn’t rocket science. All you really need to do is have a series of conversations with your ideal prospect. Video has made this easier than ever before. Each conversation walks your prospect through your marketing funnel, turning strangers into visitors, subscribers, and repeat customers.
I was just informed today of a situation that occurred with a client which went like this: I feel like such a groupie…
If today has anything to prove to the masses of parents out there who have turned to their children for help setting up the household wireless router, it’s that even guys who get technology experience the occasional technical migraine.
As a marketer, your job is to compel people to take action, whether that is driving people to visit your webpage, opting-in for your list, or buying your products, you are always focused on action as the end goal of every part of your message. To make that happen, you have several tools of persuasion Read More »
Join us in welcoming the new guy! Alias: Andrew Chinn Power Level: over 9000! Title: PHP Ninja / Code Assassin Attributes: Strength : 14 (+2) Dexterity: 15(+2) Consitution: 17 (+3) Intelligence: 20 (+5) Charisma: 15 (+2) Wisdom: 22 (+6) Note: I hacked my stats :-) Interest: (in order of priority) God, My Family, Programming, Games. Read More »
In a world of ATM’s, online bill pay, and self check-out lines we are becoming further removed from the companies that we do business with. Don’t get me wrong, I don’t reminisce about waiting in bank lines as a child or go spend an afternoon down at the DMV just to see how things are going… Read More »