THE ROBOT CORNER. they call it a blog, on the internets...

Creating Your Customer Avatar

An avatar is an idealized representation of your perfect prospect.

  
0

Lying Will Get You Sued!

Central Coast Neutraceuticals was forced to pay $1.5 million after using Oprah and Rachael Ray’s name, without permission, to sell garbage weight loss products… and it’s back again! This past weekend, my parents were in town to celebrate my birth some 677 fortnights previous. Libations, dancing, chocolate chip cookies, and a new vacuum. Thanks M&D! Read More »

  
0

Is There Enough? [Me Me Me!]

Reader- this post was written a few days ago while it was fresh in my brain. I felt it important to note that. ——————- A few years ago I had the opportunity to meet Peter Diamandis the founder of the X-PRIZE Foundation for lunch. Through a couple connections I had weaseled my way into the Read More »

  
0

Consolidated Data Models

One of the things we strive to do at Tech Guys Who Get Marketing is ensure that clients are setup with the right infrastructure. The “right” tech infrastructure is the one that supports your business goals and objectives and doesn’t pigeonhole or handcuff you once the business exceeds X level of complexity or scale, but Read More »

  
0

When do you actually need outside tech help?

One question that we’ve been asked by business owners large and small, from CEO’s of Fortune 1000 companies and small niche brick-and-mortar shops in Alabama is: “When should I outsource my technology department to someone else?” This, first and foremost, is a question that comes from someone with enough elevation to work ON their business, Read More »

  
0

Infusion, Netsuite, Salesforce – The Right Tool For The Job

It seems a lot of IT people get caught up in “being right”. Or at least that’s the outside perception a lot of people have of IT people. If fact it almost comes with the title. If you’re in IT you almost have to be viewed as an arrogant individual with little patience for why Read More »

  
0

Happy Holidays from TechGuys!

2011 has been a wonderful year over in our necks of the woods and that simply wouldn’t exist without the extraordinarily high level of people that we work with and work for. It really is the people that make the difference.

  
0

A Blast From the Past…Spiderman Style!

What exactly Spiderman, an outdated video system and lollipops have to do with either marketing or TechGuys in generally is beyond most levels of human comprehension…but this dude seems to think there’s a connection to be made somewhere. Enjoy the ride down memory lane!

  
0

General Tomfoolery – Tech Guys Team Meeting Announcement

Every week, I’m in charge of rallying the team to GoToMeeting to chat about the current happenings of the team. While the list I’ve seen in other companies is boring and something people get ready to do Sudoku for, I’ve taken a different approach. Here is an example of this week’s Itinerary: Bring your lollersk8s Read More »

  
0

To The Moon Alice! To The Moon!

A friend of mine sent me a link to a YouTube video where I witnessed the most spectacular powered activity…I just about pooped my pants with excitement wanting to know “WHERE CAN I FLY ONE!?”

  
0